SciFi Japan

    SPACE BATTLESHIP YAMATO 2199 x ICSCA Promotion

    SPACE BATTLESHIP YAMATO 2199 promotional video for the Sendai City Transportation Bureau`s IC transit card. Followed by the trailer for the feature film, SPACE BATTLESHIP YAMATO 2199: THE STAR-VOYAGING ARK. Videos courtesy of Shochiku. © 2014 Space Battleship Yamato 2199 Production Committee

    Source: Shochiku Co., Ltd. Author: Tim Eldred, Cosmo DNA Official Site: yamato2199.net The history of SPACE BATTLESHIP YAMATO is dotted with unusual product tie-ins, and the new collaboration with the Sendai City Transportation Bureau easily fits into that category. From November 22 to December 19, six subway stations in Sendai are playing host to promotional displays for the upcoming film SPACE BATTLESHIP YAMATO 2199: THE STAR-VOYAGING ARK (???????2199 ?????, Uchuu Senkan Yamato 2199 Hoshi Meguru Hakobune), and visitors to all six could win prizes in a "stamp rally." Participants would collect ink stamps in a booklet and turn them in for a special clear file and a STAR-VOYAGING ARK card case to hold an I.C. transit swipe card. In return, Sendai`s public transportation system got a special boost from Starsha Iscander herself in a promotional video played on the LCD monitors in trains and stations. Anime footage was culled from SPACE BATTLESHIP YAMATO 2199 Episode 2 with a rewritten script. Starsha’s voice actor Kikuko Inoue and Captain Juuzo Okita’s voice actor Takayuki Sugo read new lines instructing Sendai commuters in the use of the I.C. card.


    For more information on SPACE BATTLESHIP YAMATO please see the earlier coverage here on SciFi Japan:


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